Mobile Games, Mobile Apps & Augmented Reality Development

Swag Soft is an app developer based in Singapore providing a comprehensive suite of services, spanning – mobile app development, game developmentaugmented reality development and iBeacon technology. But we don’t just do development work. We provide additional value by discussing your business objectives, roll out strategy and app marketing plans as well. Our clients appreciate that we focus on building not just apps, but apps that everybody will want to use and get  to use. We are marketers first, developers second. And that is what differentiates us from the rest.


Mobile apps are an essential marketing tool for small, medium and big businesses. Swag Soft works with our clients on mobile app blue prints, prototype designs, development and even marketing plans to promote the app.


Mobile games are a great way to engage and entertain your customers and build a positive brand image. Swag Soft builds awesome games that have been featured in the app stores and news.


Augmented reality (AR) engages people like no other medium can. It is fun, immersive and fascinating. Use AR to mesmerize customers, convert browsers to buyers or lure customers to your store. Let Swag Soft show you how.


The iBeacon technology allows facilities like retail stores, museums, stadiums, cinemas and more to engage in-store customers, attract walk-in customers, increase sales and more. Swag Soft helps advise our clients on the best ways to make use of this technology and implements it for them.


Swag Soft's experienced team of programmers develops for the iOS (iPhone operating system) using native programming languages like Objective-C and C on the Xcode platform. Unlike some other studios, we do not use integrated software to make apps as that would limit the range of features we can develop.


Developing with Swag Soft means that you also get our expertise in developing for the Android OS, which constitutes the other half of the mobile user market.


Front-end is the part where users can interact with. Yet the back-end is where all the hard work is done. Swag Soft can help you develop and maintain nifty back-end systems if you need to share information between your website and mobile app, extract or input information into a database, collect and more.


Development is only part of the story. If you don't know how to market your app afterwards, the development effort is wasted. Swag Soft helps give our clients ideas on how to reach out to their target demography using tried and tested marketing methods.


Analytics study allows you to figure out how popular your app is, how users are interacting with it, what people like and hate about it and more. Swag Soft implements analytical tools for our clients' apps and guide them on figuring out these complex issues.


  • We Are Creative, Talented, Responsive and Reliable
    Swag Soft has a team of highly experienced and talented developers and designers. Our Project Director is extremely hands-on and provides prompt and unbiased feedback on any questions our clients may raise. Our team works hand-in-hand with him and our Chief Technology Officer to develop and deliver only the most well-crafted apps. We pride ourselves on delivering with integrity, honesty and commitment. Do check out our Customer Testimonials to see what our clients say about us.
  • We Understand Users Psychology and How to Engage and Market to Them
    Most app developers are just developers. Give them a project specification and they will build it. But talk to them about engagement and marketing and chances are a very superficial conversation will ensue. For Swag Soft, we believe that it is extremely important to build an app by first understanding who you are building the app for, why they are using your app, and how you would give them what they are looking for within your app. We think about how users would use your app and suggest ways to engage, reward and retain them. Finally, we will advise you on ways to pull potential users to your app and grow your user base organically.
  • We Design and Develop Mobile Games
    Very few mobile app companies develop games as a service. The reason they don’t? They can’t. Game development is a very different beast from normal app development and most companies just don’t come equipped with the talents to take on such projects.In fact, we have worked with a few app developers who outsourced their game development projects to us! We can’t tell you who they are, but what we can tell you is that their poor clients ended up paying a lot more just for the middleman service. Games that we have worked on consistently got featured and also hit the top positions of the app store categories they were featured in.
  • We Love Startups
    We love startups and we love helping entrepreneurs build their dream apps. For this reason, we have designed the innovative Swag Soft Appreneur Program to help them launch their million dollar app idea.
  • We Have Been Featured on National TV, Newspapers, Events and Roadshows
    Swag Soft has been featured on various news outlets for several high-profile projects and invited to speak about mobile app development, mobile trends, mobile marketing, augmented reality technology and more.
  • Our Founders Are Mentors in Institutions of Higher Learning and Government-funded Bodies
    Aldric Chang – our CEO – is on the advisory board of UniSim and a mentor for the Games Solution Centre. He was also previously on the advisory board of MDIS. Ngo Chee Yong – our CTO – lectures part-time at UniSim and also gives tech career talks at secondary schools around the island.
  • We Don’t Claim We Are the Best
    Some other app developers give themselves lofty titles like ‘first’, ‘top’, ‘no.1′ or ‘best’. Unlike these companies, we are very cautious of giving ourselves these self-proclaimed titles. We prefer to let our customers speak for us. Those that are great at selling themselves may not necessarily be the best choice to develop your app. We believe that there is always a better developer out there, but as long as we keep striving to improve, Swag Soft certainly won’t be the worst.


Client Testimonials

Mobile Games, Mobile Apps & Augmented Reality Development

We take every project our clients entrust us with very seriously. Have we messed up before? Honestly, yes. But we are quick to rectify the wrong and even quicker to make amends. Almost always, we manage to make our clients really happy. Please read the kind things they have to say about us below.

What our

Clients Say

bmw-app-logo“It has been a pleasure working with Swag Soft; where Quality and Timely delivery has always been of paramount importance in any project, both criterions which Swag Soft has given to us as partners. We’re proud to have collaborated with them with some of our clients and will continue to do so.”


caltex-techron-heroes-app-logoThroughout the project period we had witnessed strong technical expertise as well as creativity infused in the custom solutions developed for us and our clients. Prompt technical support was always provided – there was always no hesitation at answering any queries from the agency, facilitating a smooth project execution. This instilled confidence from us in Swag Soft’s services and certainly fostered a good working relationship between both parties.

Thank you for managing the project closely and we look forward to future collaborations with Swag Soft.

-Kenneth Ho, MEC (Global Solutions)

beam-app-logo“With their experience in the industry and a great understanding of client needs, Swagsoft has always provided us with very useful advice, and in many situations going beyond their expected job scope to give us extra value. Client-focused, patient, efficient – that would be a summary of our joyful relationship thusfar.”

– Irwin Lim, BEAM

ehr-app-logo“Dedicated to clients and their specific needs, Swagsoft never failed to provide the best solutions to when developing our app.  Their replies were prompt and we always looked forward to receiving them as they often carried useful suggestions from the team.  There is definitely no question about their competence and skill in app development. It is an added bonus that the team members have a pleasant and patient nature that made it such a joy to with them.”

– Andrew Fang, E-Health Records SG

jobrelate-app-logo“We started with SwagSoft after comparing with other developers in the market. What we can guarantee is the quality of work they are able to deliver will not disappoint their customers. Graphics, ideas to improve the app, and the working attitude is top notch. The value added service they provide is something that set Swagsoft apart from others.”

– Danny Asalim, JOB RELATE

makeup-collection-app-logo“I can absolutely recommend Swagsoft to anyone looking to develop a new application or idea. They have offered fantastic service and feedback. My Project Director has been available both in and out of standard business hours and has provided rapid responses to queries and issues and offered a single point of contact with Swagsoft throughout the development process. They showed great flexibility and innovation.”


planit-sg“Throughout this partnership, Swag Soft has not only showcased great professionalism, but very often, willing to share ideas to further improve the product. The app has vastly improved from what I have initially conceptualised. As the product is nearly its launch date, the quality has given me enough confidence to start speaking to more potential partners. Thank you for the great experience.”

-Cen Zuoyue, Primo Pte Ltd

nissin“To say that Swagsoft provided fast, effective and reliable solutions would be an understatement – these guys are simply incredible! A very hardworking bunch, we were very impressed with their prompt service and outstanding performance.”

- Frederick Poon, TYA Singapore

marlboro“12 out of 10 to Ming Hui, Nigel, Edi and Wanni for their commitment to our games. When we approached Swag Soft with short timelines and multiple rounds of approval, they were more than thrilled to take up the challenge, repeatedly showing their support from week days to weekends. We hope they will share with us their recipe for such patience, passion and dedication!”

- Christine Liu, Philip Morris (Singapore)

bukit panjang primary school

“Producing an online e-book was a first time for us and working with Swagsoft has made the whole process easier and pleasant. We appreciate their efficiency and great service, especially Minghui who has been with us from the beginning till the end, always ready to respond to our queries. We are definitely confident that Swagsoft will be a great team to work with for anyone waiting to create an IT product.”

- Low Lee Ling – Bukit Panjang Primary School

Our Clients